Tag Archives | canvasses

Why phone banking & door knocking for Obama is vital: “We are microtargeting”

No vote left behind

Last night, I attended a presentation sponsored by Women for Obama and given by Obama for America (OFA) national political director Katherine Archuleta. The last slide in her presentation was one that said “Days Until Election Day: 75″.

75 days. That’s how much time we have left. (Actually, now it’s 74.)

What we do with that time between now and the November 6th election is up to us. But, what I can tell you is that your highest “bang for your buck” volunteer time will be for OFA.

I’ll explain why after the jump and, yes, it explains what “microtargeting” is.


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DNC Chair Debbie Wasserman-Schultz to kick off Ann Arbor OFA Day of Action SATURDAY – YOU are invited!

Let’s roll!

This Saturday, June 30th, 2012, Democratic National Committee Chair Debbie Wasserman Schultz will be in Ann Arbor to kick of a Day of Action canvass and phonebank for Obama for America (OFA), the campaign to re-elect President Obama.

Starting at 10:00 a.m., the event includes both phonebanking and canvassing and YOU are invited. Before things get started, Ms. Wasserman Schultz will speak to volunteers to let them know what is at stake this year and how important their role is in the 2012 campaign.

Details after the jump.


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